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BA (Hons) International Tourism and Events Management


The International Tourism and Events Management (Hons) program from Glasgow Caledonian University develops your cultural understanding of events and tourism, and how they impact on society and the environment.

At the International Tourism and Events Management (Hons) program from Glasgow Caledonian University you will be equipped with business and management knowledge incorporating an international perspective. This includes planning, marketing, and staffing through to risk assessment and securing funding to create, manage and deliver successful events and tourism initiatives.

Quick Facts

Duration: 4 years (full-time)
Starting Date: September
Tuition Fee: £12,250 / year (intl. students)
Location: Glasgow, UK

Key facts:

You’ll benefit from interactive and hands-on learning experiences, collaborating with business using social media, wikis and blogs, providing you with practical skills that you can carry forward into your career.

You will also benefit from industry speakers, field trips and real-life business simulations that will provide you with networking opportunities, key insights and a competitive edge on entering the industry.

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The opportunities we are given to volunteer and meet people within the industry is a highlight of the degree. Being able to get our foot in the door so early in our careers is something many other degrees can’t offer. Our lecturers are working in the industry and so we learn as quickly as the industry is developing.

Ainsley Macleod,

BA (Hons) Intemational Events Management student 

Course Contents

  • Enterprising Behaviours for the Business Professional
  • Principles of Marketing
  • Welcome to the World of Tourism and Events
  • Fundamentals of Financial Management
  • Introduction to Tourism and Event Studies
  • Option module (including languages)

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