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BA (Hons) International Business and Tourism Management

 

The BA (Hons) International Business and Tourism Management will prepare you to compete for a wide range of job opportunities in UK and internationally. While gaining a broad understanding of business and the society in which it operates, you’ll also develop essential leadership, management and communication skills and the global perspective you need to excel in business and tourism management.

By choosing a joint honours in International Business and Tourism Management, you will gain a solid foundation in business and management and develop a distinct area of specialism in tourism, with 50% of your modules related to the tourism sector. You will acquire knowledge in destination development, planning, marketing and development, urban regeneration and finance for the tourism sector.

The course is accredited by the Institute of Hospitality as well as recognised by the Tourism Management Institute (TMI), this enables our students to become members, with associated benefits.

Quick Facts

 
Duration: 2 years (full-time)
Starting Date: September
Tuition Fee: £11,500 / year (intl. students)
Location: Glasgow, UK

GCU is home to the Moffat Centre for Travel and Tourism Business Development which is the University’s consultancy and research centre for tourism and business development, which may allow interested students the opportunity to contribute towards research for some of the projects currently being carried out by the staff. 

Career Opportunities

Recent graduates have secured employment with The Scottish Government, Standard Life, Marriot Hotels, Radisson, Carlson Rezidor Hotel Group, Tesco PLC, Police Scotland and Microsoft UK.

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l chose this programme because of the future job prospects. I like the challenge it proposes upon the student and it allows me to expand my knowledge on the sector. 

Andrew Devoy,

BA (Hons) International Business and Tourism Management student

 

Course Contents

  • Responsibility and Ethics in Tourism and Hospitality

  • Destination Development Image and Marketing

  • Urban Regional Regeneration

  • The Enterprise Value Challenge

  • Business Research Methods 

  • Language and Skills and International Business Strategy

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